I do my best to offer the knowledge I’ve learned from years of blogging here, but I often get asked for more in-depth resources from women who want to blog seriously. I’ve read each of these books, and I personally recommend them. A couple are specifically about blogging, and others are about social media and monetization. If you’ve read any of them, please let me know what you thought.

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Building a successful blog isn’t a solo endeavor. This isn’t a competition. You need allies, supporters, and advisers in order to get your blog off the ground, so connect with as many bloggers as possible. Smartly executed collaborations can help you expand your reach and expose your blog to new followers.

Remember that you’re never too small to connect, but if you’re just starting out, asking for a collaboration with a big name blogger isn’t advisable. Unless you have a compelling idea that will net the more influential blogger tangible benefits, set your sights on bloggers with similar size readership.

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When you’re launching your blog, one of your first tasks is to identity your ideal reader and learn what they want to read. After you’ve decided your blog’s mission, take some to time to think about your blog’s greater purpose. Every blog should aim to tackle a problem bigger than providing entertaining content.

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I hate to plan. I much prefer to jump into the deep end and learn the hard way. But after recent failures, I’ve had to force myself to sit down and map out goals and a plan of action. The results I’ve gotten from putting together a carefully crafted plan before I begin new projects have been nothings short of amazing. I now see how much heartbreak I could have saved by doing the work on the front end. 

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You might not be a big name blogger, but that doesn’t mean you’re immune to social media attacks. Anyone can come across something you’ve posted at any time and decide to defame you and bash your blog.

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Bloggers should have a personal Twitter account. I’ve encountered a few bloggers who have an aversion to the social network because they haven’t discovered how to utilize it to their benefit. Readers and followers often want to connect with the person behind the blog. On Twitter, you may be able to develop deeper relationships. That’s what it’s all about. The goal is, of course, to increase interest in what you post on your blog. 

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In case you haven’t noticed, the blogosphere is like high school. Hang out on social media or attend blogging events and you’ll see certain groups of bloggers stick together. The cliques are clearly defined, and the A-list bloggers are well-known. While you’re finding your place, you may feel like an “outsider.” That’s normal, but don’t get discouraged if you’re not getting the feedback  you desire. Stay committed to your blog, and let the work speak for itself.  

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The vast majority of the questions I receive are from new bloggers asking me how to get their readers to be more active. I’m always hesitant to answer because I know y’all are expecting me to provide a list of quick and easy tips, but the truth is there’s no hard and fast rule to gaining a dedicated following. All I can tell you is it takes time. 

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When I began blogging in 2007, I didn’t have a plan. I knew I had a ton of  ideas, but I had little inkling of how to share them. From the start I recognized that blogging could lead to immense opportunities for those who did it well, so I set out to make a mark by doing things the “right” way.

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When it seems like everyone, their mama and their cousin has a blog, it can feel like you and your space of Internet real estate is lost in the crowd. You’ll have to work to make a name for yourself, but remember blogging is not a competition.

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